Nathan Warlow, online content manager at Tremendous Marketing, recently spent two days at London Film Academy working with some of the country's finest video editors.

"Online video is now a key element to any business strategy that involves the web," said Warlow.

"Currently, we build for a lot of local businesses, including Coastal Cottages and Activity Wales Events. Both are investing heavily in video and video optimised for mobile.

"Over 100 million videos are viewed daily online and marketing firms are all reporting huge uplifts in campaigns that integrate video into their marketing mix."

Matthew Evans, group CEO of TMG, said: "It's important that the team stay ahead of the curve in terms of software development, trends and user interactivity. London Film Academy have been incredible hosts and I know these two days will transform a lot of the marketing activity for 2016 and beyond."